Susag Presents 'Protecting the Brand: A Legal Perspective'
March 24, 2012
Jim Susag will present “Protecting the Brand: A Legal Perspective” at the NOVUS Super Session in Hilton Head Island, South Carolina on March 24th. The seminar will discuss the franchisees’ legal obligations when marketing Novus franchises. The seminar will provide an overview of the importance of protecting Novus’s intellectual property rights for the benefit of both Novus and its franchisees, discuss Novus’s trademarks and other proprietary materials, and inform the franchisees of both the proper and improper uses of Novus’s intellectual property, with references to the Identity Standards Manual. The seminar will also discuss the proper and improper marketing using social media.
Visit the NOVUS website to learn more about the company.
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